When you use Google Translate instead of time you open Google Translate, I lose a feather. Here are some of Duolingo’s most popular TikTok videos. “But we just want to have fun at the end of the day and entertain.” “The way that I think about it is that if I film this and it becomes viral, cool. Sign up to our free Indy100 weekly newsletterĪs Parvez only started making these popular TikTok’s just a few months ago, she added that it’s not yet clear if Duolingo’s growing TikTok presence has directly caused an increase in people downloading and using their app. “I think having that foundation of being a brand that’s mission-driven and is free really allows us, and gives us more space, to have fun in a way,” Parvez told Insider. She told Insider that the company’s goal is to “have fun and entertain,” and it’s working. Of course, it comes as no surprise that a Zoomer is behind the company’s internet relatability, as 23-year-old social media manager Zaria Parvez began making the owl mascot TikTok’s for the company in September. So who exactly is responsible for Duolingo becoming a viral sensation? To we’ll always say gay rights, sorry not sorry □
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